“Rico Suave” (wouldn’t give his real name) is 32. He works at the hotdog stand on the southeast corner of Robson and Burrard.
Only: How often do you work here?
Rico: Six days.
O: Six days a week? What hours?
R: It’s kinda open. My uncle and I got a few locations throughout the city we’re kinda working ourselves. Probably average out over a six day span, six to eight hours maybe. Myself.
O: And you and your uncle own how many locations?
R: Four.
O: And that one across the street?
R: That’s competition.
O: So that’s a rivalry?
R: Totally.
O: But it’s not a real rivalry, is it?
R: Absolutely. Effectively it is because they’re taking customers away.
O: So what do you do to try to counteract that, if anything?
R: It’s not about changing prices as much as trying various things, like deals. You got McDonalds, you got a meal every day. A special every day. We try to do that. We’re here more often and frequently than they are. They take days off like you wouldn’t believe. We’ve got a good regular customer base.
O: What is your best seller?
R: Smokies.
O: And what is your personal favourite?
R: Regular beef hot-dog.
O: What have you learned while selling hot-dogs?
R: I’ve learned a lot… I’ve learned to treat each grill as an individual, because they’ve got different characteristics. Each grill cooks smokies differently, I know that. As far as practical stuff? I treat customers in a different way now. I’m learning all the time. Absolutely.
Chuck Ansbacher